Scheme of the Month - Waitrose Cycle Trailers, Cambridge City Council
Cambridge City Council is supporting the Waitrose cycle trailer initiative whereby customers can pack their shopping into a cycle trailer which is then attached to their bike for them to carry home.
The trailers must then be returned in 3 days.
In return for supporting and publicising the scheme the Cambridge City Council logo and web page will be displayed on the trailers. Also the Cambridge cycle map will be displayed in the Trumpington store, with maps available, and permission for an in-store stall promoting cycling once a year has been given.
The scheme is particularly pertinent considering future developments in the South of Cambridge and the opportunity to inform new residents of the cycling culture in Cambridge.
The Mayor launched the scheme by cutting a ribbon on the 8th January 2008.
Waitrose purchased the trailers with a contribution from the City Council.
For more details contact David Bradford at Cambridge City Council:
